When the British Crown awarded their first distilling license to George Smith back in 1824, his smooth Scotch was already highly sought after by those with a taste for the finer things in life. Smith’s creation, The Glenlivet, lives on as America’s most popular single malt whisky. And when you’re an official custodian of The Glenlivet, you’re no longer just a fan, you’re a Guardian.
As a Guardian of Scotland’s most celebrated malt whisky, you will gain exclusive access to the thoughts, views and experiences of The Glenlivet's Global Brand Ambassadors. You’ll also receive the latest news from The Glenlivet Distillery, as well as invitations to participate in exclusive guided tasting sessions.
At The Glenlivet’s guided tastings, Guardians will be armed with the knowledge they need to detect subtle flavors, aromas and textures, helping them gain a greater understanding and appreciation of one of the world’s most beloved names in whisky.
Those with a true passion for The Glenlivet will surely wish to visit The Glenlivet Distillery in person. On these hallowed grounds, fans are given the opportunity to take in a fascinating hands-on display of The Glenlivet and its history, along with the magnificent scenery surrounding it. Guided tours take in the distillery and the vast bonded warehouse. Guests are also offered their choice of a dram of The Glenlivet 12- or 18-year-old, or Nádurra.
One of the special privileges of Guardianship is access to the Guardians Library at The Glenlivet Distillery. Tucked away from the bustling activities below, the library’s tranquil and intimate setting affords Guardians the chance to relax in each other’s company, or with guests, as they savor this unforgettable locale over a dram of The Glenlivet..
For Guardians exhibiting a higher level of dedication, The Glenlivet offers Guardian Ambassador status. These Ambassadors are recognized with an official membership card along with a key that may be used to access special dram collections at the distillery.
Guardian Ambassadors are highly encouraged to participate in competitions and are welcome at exclusive Guardian events and online tutored tastings in the Dram Room.
The Guardians of The Glenlivet hold that, “With taste comes distinction.” The Glenlivet hopes that you’ll take a moment to honor your good taste with a membership in The Guardians of The Glenlivet. Until then, we’ll keep a special dram on reserve for you.